Por que necesitas iniciar CRM para a túa empresa

CRM ou Customer Relationship Management axuda ás empresas a xestionar relacións e interaccións cos seus clientes e potenciais clientes. O software CRM permítelle así manterse conectado cos clientes, axilizando os procesos comerciais internos que melloran a eficiencia e a rendibilidade da empresa.

É un mercado altamente competitivo e mentres revisaba varias das solucións populares atopeime con Commence CRM , fabricado por Commence Corporation. Pareceume o suficientemente interesante como para facer unha ollada máis profunda e documentar os meus descubrimentos.

Commence Corporation foi creada en 1988 e traballa nun mantra para ofrecer solucións comerciais asequibles de alta calidade que axuden ás empresas a mellorar a forma en que comercializan, venden e prestan servizo aos seus clientes. Comece CRM Software é unha oferta robusta que é fácil de usar e ten unha interface de usuario intuitiva.

Comezar o foco principal de CRM é impulsar e pechar máis negocios. Varias ferramentas de automatización integradas no sistema permítenche cualificar correctamente novos clientes potenciales e estar ao tanto de cada etapa do ciclo de vendas.

As empresas que utilizan Commence CRM informaron dun aumento das vendas do 14 ao 21 % nos primeiros 9 meses. O que descubrín é que Commence CRM é unha solución robusta que ofrece moito máis que un seguimento e xestión de vendas.

A funcionalidade do produto rivaliza cos produtos de gama alta que custan moito máis e inclúe; xestión de contas e contactos, xestión de actividades, programación, xestión de tickets, xestión de campañas de mercadotecnia, integración de correo electrónico, informes analíticos, e mesmo ten un módulo integrado de xestión de proxectos. Discutirei cada un destes a continuación.

Entón, imos comezar.

Contidos

• 1 Comece a visión xeral do CRM
• 2 10 principais características Comeza o software CRM
  • 2.1 1. Xestión de contas e contactos
  • 2.2 2. Oportunidade de venda
  • 2.3 3. Xestión de leads
  • 2.4 4. Marketing
  • 2.5 5. Xestión de proxectos
  • 2.6 6. Integración do correo electrónico
  • 2.7 7. Informes e análises
  • 2.8 8. CRM social
  • 2.9 9. Contacte con Soporte
  • 2.10 10. Portal do Cliente
• 3 Que industrias poden usar o software Comence CRM
• 4 Valoracións de inicio
• 5 Plans de inicio e prezos
• 6 Comeza o soporte
• 7 Palabras finais

Comeza a visión xeral do CRM

Commence Corporation ofrece solucións para automatizar e racionalizar o seu negocio cunha variedade de tarefas , funcións e servizos . Se estás a buscar software CRM para a túa empresa, Comece CRM debería estar definitivamente na túa lista, xa que ofrece máis funcionalidades, personalizabilidade e servizos de soporte que outros produtos ao seu prezo.

Tamén é importante ter en conta que esta tamén é unha empresa moi estable con máis de 30 anos de traxectoria na industria e excelentes testemuños de clientes de empresas de todo o mundo.

Unha das outras cousas que aprendín sobre Commence é que continuaron actualizando , mellorando e facendo crecer a súa oferta de produtos durante as últimas tres décadas e, como resultado, teñen unha taxa de retención de clientes moi alta. Este é un sinal dunha empresa de calidade.

Commence CRM é unha solución de CRM ideal para pequenas e medianas empresas , xa que ofrece un conxunto completo de funcionalidades, é fácil de usar, é accesible e o servizo de atención ao cliente da empresa é o mellor da súa clase.

Vexamos algunhas das características fundamentais.

As 10 principais características comezan o software CRM

1. Xestión de contas e contactos

Commence axúdache a xestionar as túas contas e contactos empresariais ofrecéndoche a capacidade de capturar , rastrexar , xestionar e compartir información vital dos clientes coas persoas e departamentos que a necesitan para facer o seu traballo de forma eficiente. O mellor de todo é que a información está dispoñible inmediatamente e nunha soa pantalla.

Non hai que virar cara atrás e cara atrás para ver a información do cliente como ocorre con outras ofertas de CRM. O uso dunha base de datos central tamén permite o acceso ao seu historial empresarial, correos electrónicos, tickets de servizos, proxectos, oportunidades, presupostos, actividade e documentos, e a información é accesible en calquera momento, en calquera lugar e desde calquera dispositivo, como un PC, MAC, iPad ou Teléfono móbil.

2. Oportunidade de vendas

Commence CRM’s automated processes play a critical role in managing your company’s sales opportunities by giving your sales representatives immediate access to all the sales activity and managing the sales cycle from introduction to closure.

Along with this, Commence provides benefits such as:

• Workflow processes to schedule follow-up appointments and activities.
• Powerful reporting provides sales analysis, custom reports, and graphical reporting for all sales activity.

3. Lead Management

Capture, manage, and automatically qualify new leads and turn those leads into successful sales with the Commence lead management module. The lead management system will allow you to capture leads from multiple sources, automatically qualify and rate each lead, then distribute them to the appropriate sales representative.

The lead scoring system ensures that your sales team is working on the most promising new business opportunities and not chasing unqualified ones.

• Auto qualify and score lead based on initial criteria.
• Use automated workflow to put unqualified leads into future marketing campaigns.

4. Marketing

With Commence’s marketing campaign management feature, you can maximize your company’s campaign efficiency. Apart from this, your marketing team will be provided with tools & services that will help them to easily create targeted campaigns to drive real interest for your clients & create new business opportunities.

Commence CRM software with their Drip Marketing feature helps their clients build brand recognition, generate more quality leads, close more & more deals, and excel in their business. You can create as many campaigns as you think will help your business grow and can pre-schedule them run automatically; you will be kept updated every time.

Commence CRM marketing feature provides tools such as:

• Manage all lead generation, conversions, and close ratios, and you can quickly determine the value & profits of each campaign.
• It allows you to immediately follow-up with new opportunities.
• Analytical reports illustrate each campaign according to industry, source, and outcome.

5. Project Management

Commence CRM offers you a centralized project management feature to easily plan & organize all project activities and enable access to all authorized personnel/employees.

Commence CRM project management feature allows you to collaborate across each project by planning, tracking & monitoring the entire lifecycle of the project and doing corrections whenever or wherever required. Commence CRM manages & optimizes each of your projects to meet essential deliverables via complete planning & resource management.

The project management feature provides tools such as:

• Stay coordinated with your schedules & calendars to ensure resource availability.
• Continually manage all your business tasks, project timesheets, resource assignments, and their cost & scope to redeploy resources if the situation arises quickly.
• It allows you to pre-build and customizes the reporting of each project so that it stays on track.
• It helps you to identify project issues (if it arises) on any stage and ensure corrective measures to resolve.

6. Email Integration

Another fantastic feature of Commence CRM is its seamless email integration with popular domains, i.e., Microsoft Outlook, Gmail, Yahoo, mail for the Apple Mac, and many others. Thus, if your business comprises a mixed environment, don’t worry because they have got you all covered.

With their seamless e-mail integration service, every time you review an account or a contact, you will see their complete e-mail history. You can quickly log-in with just a single click, and all your e-mail will be arranged & stored under the account/contact record.

Other things that you can do with Commence CRM Software e-mail integration feature are:

• Share vital information about sales, marketing, contact information, customer data, and another service via e-mail with permission,
• It allows you to associate e-mails with its corresponding account, contact & leads to track them all under Commence easily.

7. Reporting and Analytics

Commence CRM offers a powerful set of reporting features that include pre-built reports, ad hoc custom reports, and graphical reporting capabilities. This feature helps by giving you full & quick access to the history of interactive data and gaining in-depth knowledge about your business & about your customer so you can make informed decisions.

It allows you complete visibility about your whole business, be it sales opportunities, campaigns, marketing programs, service ticket management, schedules, cost analysis, etc. from a summary to a complete detailed report, everything you need to keep a track of is available. A built-in report generator helps you make a report of any type or against any data in your system with graphical representation quickly & efficiently.

• Reporting via graphical analysis gives you a quick, efficient, and understandable view of your leads, business deals, profit/ loss analysis, average deal size, etc.
• Additional tools include pre-built, ad-hoc reporting.

8. Social CRM

Well, with upgrading technology & various social media platforms present in the market, social media has taken building brand recognition to a new level and has proven to be highly effective in such an area.

All the credit goes to Twitter, Facebook & LinkedIn for changing the way business interacts with other organizations, communities, and individuals nowadays, and thus Commence also upgraded the way for people, clients or customers to interact internally with the real staff with their unique social CRM tool called “Conversations.”

Just like any other social interacting tool, Conversations allow you to chat, but in this, you will be interacting/or doing a real-time collaboration with internal staff.

Like any other social interacting site Conversation tool, you could create groups of people who follow you or people you follow; you can send instant messages and chat with people with instant alerts in real-time.

All you will need to do is begin the conversation with a dialogue/greeting, and in no time, you will be getting responses from people working internally or remotely.

Conversations tool of Commence CRM will improve your business, by enabling you to connect with organizationss, communities, groups, and individuals.

9. Contact Support

Commence understands that your customers are the lifeline of your business, and how important it is to respond quickly when your customer needs your service.

Commence CRM provides service representatives a quick, single-click immediate access to your client records data, which further enables them to capture, track and manage all the activities easily; to give quick & efficient responses to customer inquiries.

Give your customers a delightful and world-class customer service with features such as:

• Commence CRM allows you to create, track, escalate resolve customer service request and queries with the help of their service ticket management tool,
• You can easily manage each of your customer’s case activity through various departments, divisions in a quick & efficient manner with consistent customer responses,
• Their real-time customer support dashboard measures your staff productivity and provides you analytical report so that you can improve it (if it is not satisfying),
• You can also increase cross-sell opportunities by introducing your new products to your customers in between the conversation.

10. Customer Portal

This is a new feature in Commence CRM that will also be a clear differentiator in the small to the mid-size business sector.

With their Channel Partner Portal, you can efficiently provide online customer service by giving your customers a central stage/place to enter service tickets, access to a knowledge base, and find an answer to common & frequently asked questions.

With the help of self-automated tools offered by Commence CRM gives you a delightful service to your customer, boost their confidence & satisfaction in your services, reduce calls to your support staff, and increase your staff productivity.

A built-in Knowledge Base and FAQ enable Commence customers to find answers to their questions 24/7.

Which Industries Can Use Commence CRM Software

Podes estar a se preguntar se Commence CRM é o adecuado para a túa empresa ou que tipo de industrias, empresas ou empresas usan o software e os servizos de Commence CRM?

Commence é unha solución de CRM de propósito xeral, pero a diferenza dos produtos competitivos que son deseños de cortadores de galletas, Commence CRM pódese adaptar de xeito rápido e sinxelo para satisfacer os requisitos específicos da industria. Como resultado, o produto úsase nunha infinidade de industrias. Os testemuños están dispoñibles nos seguintes segmentos do sector.

• Empresas de Manufactura e Distribución
• Seguros
• Servizos financeiros
• Xestión de fortunas
• Viaxar
• Transporte
• Legal
• Servizos empresariais

Comeza as valoracións

Comeza os plans e os prezos

Enriba están os paquetes accesibles xunto coas funcións que ofrece Commence CRM Software. Podes escoller calquera edición ou simplemente seleccionar os módulos que necesites para a túa empresa.

Comeza o Soporte

Commence Corporation é un nome recoñecido na prestación de servizos de clase mundial aos seus clientes cun equipo de persoal cualificado, experimentado e amable. O seu equipo de enxeñeiros e expertos en produtos está preparado, dispoñible en cada paso, desde a implementación inicial, a migración de datos, a personalización, a formación de instrucións, a consulta e a integración do sistema de terceiros.

Palabras finais

Atopar a solución CRM adecuada para a súa empresa pode ser un exercicio desafiante. Ademais dos xigantes da industria Salesforce.com, Microsoft Dynamics CRM e Oracle CRM que serven o mercado empresarial, hai varios centos de solucións básicas de baixo custo para escoller.

O que faltaba é un produto que ofreza máis funcionalidade, flexibilidade e asistencia ao cliente que as solucións básicas de baixo custo, pero sen o custo e a complexidade dos produtos empresariais indicados anteriormente.

Comece CRM está en posición única para servir este segmento de mercado. Tamén podes usar Commence CRM Test Drive para saber máis sobre Commence. É unha oferta completa que é fácil de usar , personalizable e asequible dunha empresa cun historial impresionante no espazo CRM. Se estás buscando unha solución de CRM, Comece CRM debería estar na túa lista.